Mad Max Marketing

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<h1>Mad Max Marketing</h1><strong> Author: <a href='http://www.articleseen.com/profile_Eugenej Munoz.aspx'>Eugenej Munoz</a></strong><br /><p>In any type of selling or marketing endeavor, whether you are a small business owner, entrepreneur or a salesperson in the field, the lifeblood of your business and livelihood is having a revved up marketing strategy and effective closing techniques. Basically, closing any sale will involve coming to an agreement with a customer regarding the service or product being sold. Therefore, closing effectively is what distinguishes whether you are successful or not. There Are Many Proven Techniques to Close Sales There have been volumes of books written on many different closing strategies. However, the most effective depend entirely on each individual salesperson and their unique personality. Some will have more success by being extremely aggressive and persuasive. However, this strategy is only for those that can pull it off and still appear natural. Others may take a more subtle approach. This is often done by offering bonuses or additional services to help clinch the deal. Using Economic and Emotional Closing Techniques A lot of selling is based on not only facts and figures, but on emotions. During a closing presentation many salespeople will add some type of emotional persuasion which often triggers emotions from a prospective client. By asking a few subtle questions and getting the prospect to begin talking, it's possible to get a better understanding of their needs and wants. The economic close involves appealing to their bottom line. This could entail discounts, or even ways to allow the prospect to pay over an extended period of time. Bringing Testimonials into the Sales Presentation There are clients who sometimes just need a little extra push to arrive at a successful conclusion. After a strong presentation and several closing attempts, it may be time to start mentioning positive testimonials from other customers in an attempt to encourage your prospect to try your service or product. Always have some positive reviews from other satisfied clients. However, always ask permission beforehand although you'll find most will have no problem at all lending their name. When All Else Fails Try a Negative Approach After repeated unsuccessful closing attempts, many salespeople will use an ultimatum technique. This involves strongly emphasizing all the negative consequences by not closing on an agreement right away. This could mean anything from explaining that the rates will increase substantially in the future, to an insufficiency of product because of increases in demand. Whichever technique you utilize will depend mostly on your unique personality, and this will ultimately determine your success or failure.</p><strong>About the Author:</strong><br />The Sales Coaching Institute offers <a rel="nofollow" href="http://www.salescoach.us/" title="Sales And Marketing Training">sales and marketing training</a> helping you in thorough understanding of the principles and practice of marketing and sales.<p> Article Source: <a href='http://www.articleseen.com/Article_Mad-Max-Marketing_140842.aspx'> http://www.articleseen.com/Article_Mad Max Marketing_140842.aspx</a></p>

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Keywords : sales and marketing training,

Category : Self Improvement : Motivation