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844
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The Best Target Demographic Ever?
No organization can serve everyone. And no organization has unlimited resources. As a result, organizations of all kinds try to focus their outreach and marketing efforts on the people they believe are most likely to respond. There is one demographic that is by far the most cost-effective to target. Do you know the most successful demographic you could possibly target?
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By
Kurt Steinbrueck |
May-20-2009
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802
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Recession - Time to INCREASE Church Marketing, Seriously!
Much like small businesses, many churches experience a financial crunch during a recession. After all, a church member can’t tithe if they loose their job. So, should churches invest in SEO and other church marketing strategies during a recession?
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By
Kurt Steinbrueck |
May-20-2009
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1568
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SEO in 2009 – What’s New
This article explains what online marketers need to consider while changing their focus for SEO in the year 2009.
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By
mike smith |
May-07-2009
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1398
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6 Steps To Pay-Per-Click Church Marketing
Search engines have quickly become the new Yellow Pages. According to some studies I saw last year from PewOnline, more than 65% of people looking for information, a product, a business, or a church start by doing an online search. That means that being listed in the search engines is more important than being in the phonebook (though I’d do both). Pay-per-click is a quick and easy way to get in the search engines.
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By
Kurt Steinbrueck |
May-04-2009
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876
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Instant Online Church Marketing: Pay-Per-Click
For most websites, search engines are the primary source of web traffic. Search engine optimization is great way to get visitors to your church’s website, but it takes time. If only you could pay someone to skip ahead in line. You can! Pay-per-click search marketing is a way to get in the search engines for your targeted keywords in less than 24 hrs.
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By
Kurt Steinbrueck |
May-04-2009
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1006
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Local SEO’s Importance To Church Marketing – Part 2
Why is local search engine optimization so important for your church’s online church marketing strategy? What are some of the obstacles you will encounter and how do you overcome them?
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By
Kurt Steinbrueck |
May-04-2009
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1037
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Local SEO’s Importance To Church Marketing – Part 1
What is local search and how can local SEO help your church dominate in the search engines?
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By
Kurt Steinbrueck |
May-04-2009
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874
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Tracking and Reporting Your Church Marketing
You’ve performed keyword research. You optimized your website for the search engines. You have even started a link building campaign to gain untold numbers of relevant, inbound links. So, you’re done right? Wrong. It’s time to see the effects of all this work, re-evaluate the optimization, and plan your next move.
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By
Kurt Steinbrueck |
May-04-2009
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840
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Setting up Right Goals in Analytics
Google Analytics helps web developers and online marketing professionals in search engine optimization. This article explores setting up goals in Analytics.
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By
mike smith |
May-01-2009
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1412
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Importance of Social Book Marking
Back links and Traffic generated using social book marking ensures better search engine rankings and hence social book marking has become an excellent tool for online marketing.
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By
mike smith |
Apr-30-2009
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937
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10 Link Building Strategies for Church Marketing
Link building is an important part of online marketing, especially search engine optimization. In this article you will find 10 link building strategies that churches can use in concert with their online marketing.
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By
Kurt Steinbrueck |
Apr-27-2009
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918
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Link Building for Church Marketing
There are going to be keywords that are out of your reach for your church’s website if all you do is on-page optimization, especially if your church is in a large city. Link building is needed to bring those keywords into your grasp. So, what is link building and how do you do it? Read the article my friend.
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By
Kurt Steinbrueck |
Apr-27-2009
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1131
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Online marketing: Few ways towards it.
Marketing via internet, in other words known as online marketing can be said the most effective marketing as marketing entails cost and labor, online marketing add values by giving opportunity to put more and more information arranged logically through web pages with minimum cost.
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By
Youssef El Hodaigui |
Apr-23-2009
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1143
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Social Media Marketing in 2009
Word of mouth is the strategy behind marketing on social media. 2008 saw much hype over the emergence of this new form of marketing and now that the dust has settled, it is time to come to terms with the challenges of social media marketing.
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By
mike smith |
Apr-19-2009
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1211
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Top 5 Internet Marketing Mistakes Schools Make
The following article was written by Phil Laboon, SEO of Eyeflow, an internet marketing firm that specializes in search engine optimization for secondary schools and colleges. Phil addresses some of the common pit falls many schools use when they attempt SEO/ SEM for their school’s website.
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By
Phil Laboon |
Apr-14-2009
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1119
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When Church Marketing Goes Bad
There are certain practices that the search engines tell us they do not approve of. This is generally known in the SEO world as “Black Hat” SEO. The search engines warn that they will punish website that employ these tactics and possibly ban the site. In this article, learn more about what NOT to do when optimizing your website.
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By
Kurt Steinbrueck |
Apr-02-2009
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1000
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Church Marketing Through On-Page Optimization
Are the pages of your website optimized for the search engines? On-page optimization is the essence of search engine optimization and the key to targeting the keywords that can make your website a success. Learn how to optimize your website and be successful in the search engines.
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By
Kurt Steinbrueck |
Apr-01-2009
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1769
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Facebook for Churches – New Facebook a Game-Changer
Since the creation of Facebook Pages, these “pages” have been almost completely useless because there was no interactivity between the pages and the “newsfeeds” of people’s profile. But now all that has changed and that is a major game changer for churches.
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By
Paul Steinbrueck |
Mar-31-2009
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1312
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Keyword Research Part 3: How do I do Keyword Research?
Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other. Keyword research. Manually gathering all the information needed for keyword research would be prohibitively time consuming and in some cases, such as keyword popularity, impossible. Thankfully, there are people out there willing to help in a variety of ways. Some tools are free and others are not.
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By
Kurt Steinbrueck |
Mar-31-2009
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1407
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Keyword Research Part 2 - Understanding Keyword Competition
Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other. Keyword research. There are several aspects to keyword research including competition research. Competition research is crucial to keyword research because without it you may be shooting at a target that will take years to reach and missing out on benefits along the way.
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By
Kurt Steinbrueck |
Mar-30-2009
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1183
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Why Is Keyword Research Critical To SEO?
Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other. Without this foundation, you may be wasting all your time and resources. What is that aspect? Keyword research. Why? Well, read on my friend.
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By
Kurt Steinbrueck |
Mar-27-2009
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952
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The 5 Apple Pickers - A Search Engine Marketing Parable
Are you not really understanding what search engine optimization is? At a small college a group of incoming freshmen marketing majors got a great explanation in the form of a story or parable. Now you can have that story too. Join us for the parable of The 5 Apple Pickers.
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By
Kurt Steinbrueck |
Mar-26-2009
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1131
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What is SEO?
SEO, SEM, Search Engine Optimization, and Search Engine Marketing are all terms tossed around by online marketers, but most non-techy people don’t know what those terms means. So, what is SEO? This article will explain it.
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By
Kurt Steinbrueck |
Mar-24-2009
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1076
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How Do Search Engines Work?
One of the biggest reasons why many organizations are not doing even simple things to help people find their websites in search engines is they simply don’t understand how search engines work. This article will explain the basics of how search engines work and shatter some search engine myths and help you understand what you can do to help people find your website in search engines.
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By
Kurt Steinbrueck |
Mar-24-2009
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1170
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Barna: Church Internet Use Continues to Lag
According to a study published a few months ago by The Barna Group, churches continue to lag behind in their use of Internet technology. Why are churches lagging so far behind?
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By
Kurt Steinbrueck |
Mar-20-2009
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