Greg Littlefield's Article in Business
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Top Reasons to Consider Dynamic Digital Signage
You may have noticed that large outdoor digital signage displays on billboards or businesses seem to be all over the place. These displays are numbering into the tens of thousands across America, and are likely to grow a lot higher in the near future.
Posted on Jun-26-2014
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Developing A Digital Signage System
The world we live in is a very fast paced one. Marketing and messaging is everywhere and it is coming at us faster and faster each day. One of the key marketing channels for this fast paced marketing is digital signage.
Posted on Jun-04-2014
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How To Use Outdoor Signage to Advertise Your Brand
Most likely, your business has experimented with various advertising methods to try to reach potential customers, in today’s fast-paced business world.
Posted on May-16-2014
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New LED Signage for Auto Mall
Full-color, high brightness LED digital display signs are capable of delivering targeted advertising messages to different consumers at different times of the day. In addition, multiple messages can be rotated through at peak times.
Posted on May-08-2014
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Benefits of Digital Signage versus Static Signage
Many retailers and marketers are looking to make the switch from traditional static signage to dynamic digital signage. But what are the benefits to this form of advertising?
Posted on Apr-25-2014
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3 Reasons Why Advertisers Should Use Dynamic Digital Display
Arbitron and Outdoor Advertising Association of America (OAAA) recently conducted a study of the effectiveness of digital billboards. The study showed that 83 percent of people who saw digital billboards remembered at least one of the messages running on the display screens.
Posted on Mar-16-2014
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Are Digital Displays the Future of Advertising?
Digital outdoor displays and digital billboards are bringing visual messaging and out-of-home advertising to new heights. While the large scale outdoor signage displays are most prevalent in high-traffic cities like Las Vegas, New York, Chicago, Seattle and others, big city urban dwellers are not the only ones noticing these signs and taking interest in advertising-sponsored messages on these digital displays.
Posted on Mar-02-2014
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LED Displays Are Lighting Up Urban Areans
You may have noticed as you drive around where you live that various forms of outdoor signage such as video billboards, digital displays and large-scale screens is taking over high-traffic metro areas.
Posted on Feb-12-2014
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Digital Signage Market Grows to $14 Billion Globally
With the help of wide improvements in digital technology offerings and integrated data management the digital signage industry has grown into a $14 billion market, according to new research from IHS.
Posted on Feb-04-2014
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What Are the Most Effective Outdoor Large Signage Formats?
When it comes to the world of outdoor digital signage marketing, there is quite a vast range of large-scale signage opportunities available to US advertisers. These large outdoor marketing billboards include digital billboards, wall murals, outdoor LED display systems, wrapped posters and more.
Posted on Jan-27-2014
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