What to do and what not in SEO

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<h1>What to do and what not in SEO</h1><strong> Author: <a href='http://www.articleseen.com/profile_Justin Hill.aspx'>Justin Hill</a></strong><br /><p>Search Engine Optimization better known as SEO is the process through which the websites get good ranking in the search results based on certain keywords. It is essential to follow certain rules to get ranked without facing any penalty. There are some dos and don’ts of SEO which the SEO specialists Kolkata follow to secure a good position in the search engine results. A list of do’s and don’ts are mentioned over here which when abided by people can give wonderful results in search engine rankings. Dos • Good content Content is the king. It is the most important part of SEO. Writing original and quality content is necessary for drawing in more traffic to the website. People will come back to the websites if they get good content, thereby increasing traffic and boosting up chances of higher ranking. • Keyword research Before working on the content, keyword research is really essential. The Seo Experts Kolkata find out the proper keywords related to the business and targeting those keywords which are likely to be most searched. • Title tags Use of title tags is highly necessary and using them uniquely is equally needed. All the web pages of a website should have different titles than the other. • Internal and external linking Linking keywords in one page with another webpage is said to be good for SEO. The SEO specialists of Kolkata try and link the web pages in a website. Other than internal linking, external linking also works in favor of SEO. Linking a webpage in a website with a web page of another related site is seen as a good SEO practice. • Use of XML sitemaps The XML sitemaps are necessary for the robots to crawl the text that is in the website. Don’ts • Keyword stuffing Stuffing keywords into the content and meta tags like meta description, meta keywords, etc should not be practiced at all as this will have a negative effect on SEO. The experienced SEO specialists of Kolkata use the proper amount of keywords to bring the website in a good position in search engine rankings. • Use of hidden text The use of hidden texts should not be done at all. Hiding the text using white color font and reducing the font size are some of the techniques which should be avoided. These hidden texts are only meant for the search engines and not for the user. At some point of time this technique can be understood by the search engines and they are penalized for that. • Duplicate content If quality content is an inseparable part of SEO, then duplicate content is a strict no-no. Using other’s content or duplicating content in the website itself is seen as a bad practice for SEO. This doesn’t help in good ranking. • Use of Flash and JavaScript Flash and JavaScript are both not conducive to SEO. The bots cannot read Flash and JavaScript, so it is better not to use them in the website. This article has been taken from http://www.zimbio.com/Search+Engine+Optimization%2C+SEO%2C+Website+Marketing/articles/ckKG-aDyG2u/Dos+and+Don+ts+of+SEO?add=True</p><strong>About the Author:</strong><br />Technology Solutions Code is one such <a rel="nofollow" href="http://technologysolutionscode.com">search engine marketing firm Kolkata</a>, where SEO experts of Kolkata work to get your websites ranked in the topmost position of the search engines.<p> Article Source: <a href='http://www.articleseen.com/Article_What-to-do-and-what-not-in-SEO_78142.aspx'> http://www.articleseen.com/Article_What to do and what not in SEO_78142.aspx</a></p>

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Keywords : Seo Experts Kolkata, Seo Specialist Kolkata, Search Engine Marketing Firm Kolkata,

Category : Internet Business : Internet Marketing