What Search Engine Optimization Can Do For You
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Posted On :
Jan-17-2010
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Article Word Count :
663
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You would be amazed to know (if you already don’t) that the Internet or the World Wide Web as we call it was originally conceived as a means of private communication between military personnel in the event of a nuclear holocaust or other disaster in case war once again engulfed the planet.
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You would be amazed to know (if you already don’t) that the Internet or the World Wide Web as we call it was originally conceived as a means of private communication between military personnel in the event of a nuclear holocaust or other disaster in case war once again engulfed the planet. Since the 1950s, these scientists and military personnel had been using this tool as a means of communicating with each other through their own workgroups. However it seems that in the 1990s the military has found other more secure ways of communicating, since they allowed this once private technology to be used for public purposes. This is how the Internet or the World Wide Web came to be in the public domain.
Today all you need is a computer, a modem and an Internet connection and you can be hooked up in cyberspace in no time. Here you can communicate with like-minded individuals of all types and nationalities on topics of your interest. The Internet is a storehouse of knowledge and information of a variety of topics, subjects and disciplines from how to tie your shoelaces to how to find a marriage partner. The search option in Internet browsers is used to find out all possible relevant data or information that contains certain words as defined by the user.
What logically follows is that given that there is such a lot of information that is available out there, that is about such a wide variety of topics, how does one classify or gather them into groups or categories. The answer lies in grouping and indexing the information or articles based on keywords. Hence the importance of search engines.
Every article or piece of information on the Internet that is about a specific topic will certainly contain some repetitive words in them. For example, an article about how to create lasting friendships is bound to have the words ‘friend, trust, mutual understanding, reciprocate’ and other such terms in it. In fact it is expected that all such articles on friendship will in all likelihood contain these terms. These items are therefore called Keywords. Keywords thus play an important part in the indexing process. By searching for relevant keywords, search engine programs can pinpoint, highlight and reflect only those items on the computer screen that correspond to the relevant keywords typed in the search requirements by the user.
Search engine programs are developed by companies for use in browsers. They work by scanning the available databases of information for user defined keywords. The more that keyword appears, or the more the number of people that visit a particular website, the higher its popularity rating and therefore the higher its ranking would be on the World Wide Web. That is what search engine optimization is all about-getting the highest possible ranking for your name, your identity and your personal or business website on the World Wide Web. This means that those searching for ‘property for sale in Dubai’ would definitely see your website on the list of websites reflected by the search engine. Being reflected on the first one, two or three pages related to a particular search would pay off as it would increase the chances of relevant buyers and sellers visiting your website and ultimately doing business with you.
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Article Source :
http://www.articleseen.com/Article_What Search Engine Optimization Can Do For You_8955.aspx
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Author Resource :
Kate Hanley is an expert on online media solutions, web development and website designer in Dubai. She is associated with Traffic Online Media Services: a leading firm deals in search engine optimization in Dubai, UAE along with 360 online media solutions. SEO Dubai | SEO companies in Dubai
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Keywords :
SEO Dubai, SEO companies in Dubai, SEO in Dubai, SEO, SEO Services in Dubai, Web Development, Web Developement in Dubai, Web ,
Category :
Internet Business
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SEO
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