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Use of messages as an integral part of business services with the help of sms server
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Posted On :
Aug-17-2011
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Article Word Count :
558
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Messages can be used to promote business, as an integral part of business services and as customer information channel.
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There are many businesses using text message as an integral part of their services and are able to provide improved levels of service to their customers. Use of text message to promote businesses is something very popular among businesses. But engaging customers with the help of text message and increasing over the overall service experience is really lucrative and new trend.
Businesses like banks, investment options, medical services and companies providing soft solutions use text message frequently to provide services over the mobile. For an example when a particular transaction is done with a bank account then owner instantly gets an alert message for the same briefing about the whole transaction to the owner of the account. Using text message as support services has many other benefits including increased level of customer satisfaction, high level of interaction with customer, limit less support to customers etc.
Most of the bulk Sms service providers consider only business promotion activity using mass sms but very few veteran service providers also provide value added services by using a sms server and sms api. In most of the cases text messages are automated one means there is no need to send customized messages to each of your customer. Normally there Is a fixed code to inquire about a fixed service and on sending particular code to a fixed number sender of the message gets desired information in return automatically.
This whole process is done over a sms server; server can receive or send messages automatically through a mobile phone or through a computer (text from computer). Sms server provides a real aid where the volume of such messages or text from computer is quite high. While different types of data gathering and particular responses to a message can be obtained by sms api (application programming interface). Sms api is an interface where different types of codes can be applied over a sms server to respond for a particular message query.
There are many companies using messages for customer information purpose for example if you visited a particular shop and looking for a product which is not currently available then owner of the shop will send you an sms when that particular product is available. Few merchants use to send information about promotional products and other related information to their regular customers. These practices are very helpful in customer retention purpose.
So messages can be used as an integral part to business services and for different information purposes to customers. These practices are very helpful in increasing customer experience level and for customer retention purpose also. As mentioned in this article before use of text message to promote businesses is very common these days reason being the increased used of mobile phones and popularity of messages among the folks.
There are many bulk sms providers which uses mass sms of text online to send thousands of promotional messages. Theses messages are often termed as business sms also. Any bulk sms provider mainly uses sms api, sms gateway and message sending software to send thousands of messages within a very short span of time. There are many types of messages that can be sent to prospective customers like text messages, flash messages, multimedia messages, single way messages and messages with reply able path.
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Article Source :
http://www.articleseen.com/Article_Use of messages as an integral part of business services with the help of sms server _74194.aspx
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Author Resource :
Author is an experienced business writer, has been writing in the business world for a long time. The article tells about the features and usage of Bulk SMS Software, bulk SMS, SMS and SMS gateway.
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Keywords :
Sms, sms server, text online, text message,
Category :
Communications
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Mobile Phones
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