Tips to Grow your Email Lists & Advantages Disadvantages of Email Marketing

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<h1>Tips to Grow your Email Lists & Advantages Disadvantages of Email Marketing</h1><strong> Author: <a href='http://www.articleseen.com/profile_Keegan Smith.aspx'>Keegan Smith</a></strong><br /><p>Email lists are the collection of email addresses which are stored in a file. Email lists are an important tool for Email Marketing List. With this lists you can reach your specific targeted audience. There are two kinds of email lists 1. Business Email Lists 2. Consumer Email Lists. To choose the right lists it depends on what kind of audience you are targeting or what type of product or service you are marketing. So Email lists are essential for sales driven business. Here are few tips to grow your email lists: Place the Sign-up form on your homepage Add a link to Sign up form in the footer or side navigation bar Offer special downloads in the website Give them options to choose the topics in sign-up forms Offer a great content in the emails Ask the readers to forward e-newsletters to their friends or family Place a link to your email sign-up form in your email signature Offer free give aways to one lucky subscriber Place some helpful articles in your site which they can download Add the link to your sign-up forms in all the invoices your company sends In your Contact Us page add a check box to “sign-up for free newsletters” Respect all opt-outs When customers walk-in collect their business cards when you make presentations Place a newsletter sign-up form at your reception desk When people register for events tell them that they will receive newsletters Build a good rapport with your existing customers which will help in referring their friends or family Place a “share with others” button in your website & email. If customers find interesting they will forward it to their friends & family Get into an habit of adding the hand collected addresses in your database. Advantages and Disadvantages of Email Marketing Email marketing is a powerful tool of online marketing, if done right. Through email marketing many marketers are benefited. Though there are many advantages in email marketing they also have some disadvantages. Below I have listed down both advantages and disadvantages of email marketing. Advantages: It allows to reach global audience with minimum effort It is cheap to launch an email campaign when compared to other marketing channels It is extremely affordable The cost to send out emails is minimal It has the ability to distribute information to a wide range of specific, potential customers at a pretty low cost In terms of sending and responses is more immediate in comparative to traditional mailing You will be able to get the prompt response without any stretch of time It is relatively easy and cost effective to test different email creative and messaging E-mail messages are easy to track Advertisers can generate repeat business Disadvantages: Difficulty of getting messages delivered through different Internet service providers, corporate firewall and webmail systems. Possibility of having your email messages viewed as a spam Emails which are not automatically deleted may be deleted without being opened, simply because the recipient does not recognize the sender of the email Email recipients are most responsive when they first subscribe to an email. It is difficult to keep them engaged Email offers great opportunities for targeting, personalization and most frequent communications, additional people and technology resources are required to deliver these. </p><strong>About the Author:</strong><br />Keegan Smith is specialized at selling <a rel="nofollow" href="http://www.trackibd.com">email lists</a> who is working as a Email Marketing consultant helping all those email marketers who love to <a rel="nofollow" href="http://www.trackibd.com/">Buy Email Lists</a> or <a rel="nofollow" href="http://www.trackibd.com/">purchase email lists</a> of high quality & targeted according their campaign criteria<p> Article Source: <a href='http://www.articleseen.com/Article_Tips-to-Grow-your-Email-Lists--Advantages-Disadvantages-of-Email-Marketing_27147.aspx'> http://www.articleseen.com/Article_Tips to Grow your Email Lists & Advantages Disadvantages of Email Marketing_27147.aspx</a></p>

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Category : Business : Marketing