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The Difference Between Telemarketing and Telesales

Posted On : Oct-16-2011 | seen (271) times | Article Word Count : 526 |

The negative notion related to telemarketing is often due to its misunderstanding with telesales. The latter, in fact, is a form of telemarketing.
What’s the difference between b2b telemarketing and telesales?

These two terms are often misunderstood and are always interchanged. But bear in mind that the intention and plan of b2b telemarketing is really different from telesales. The unfavorable impression related to telemarketing is oftentimes due to its misunderstanding with telesales. The latter, as a matter of fact, is a form of telemarketing.

B2b telemarketing is very dissimilar in the sense that, its purpose is to generate interest, foster additional contact, so that in the process, it can establish strong connections and calls are usually made directly to the decision makers within the likely or the present client’s organization. Telesales call is normally utilized in the world of business to sell a product or service—or basically, to close a sale. Telesales will not be successful if the sale is not materialized and accomplished during the call.

Depending on the preferred results of your b2b telemarketing campaign, outbound phone marketing callers can try to attract the call recipients into wanting to hear and know more about the products and/or services they offer to the public. Or, these telemarketers also try to schedule a follow up visit with a firm representative in order to talk about the needs of the prospects, as they relate to the business, but in more details.

B2b telemarketing agents typically call and communicate in order to collect data from their clients or prospective clients to perk up their own processes and systems. These kinds of calls are regarded to as telemarketing surveys. The outcome of these telemarketing surveys are influential when it comes to developing strategic decisions, company procedures and policies.

And if you are seriously taking into consideration using a b2b telemarketing company, then, why not? There are plenty of services given by b2b telemarketing service providers to facilitate you if your company is not doing very well in the market these days. They can aid you in identifying business opportunities, build favorable leads, raise revenues, and more.

Building favorable business-to-business leads is by far one of the greatest advantages of a b2b telemarketing service provider. They could assist you on how to identify your audience and how to efficiently target them so that you would accumulate more sales and probably long-term clients. When you make use of a b2b telemarketing agency, it can help you in identifying opportunities that you may have possibly overlooked before. The significance of being always on the lookout for each opportunity as you possibly can cannot be overemphasized. They could aid you in identifying every opportunity and to go after it properly.

The, b2b telemarketing firms can help you in filling your pipeline right away so that you could speed up your sales cycle. The end goal would have to be improving your business by way of maximizing profit. There are actually several reasons as to why you should consider getting the services of the business to business telemarketing service providers. They serve to help you when it comes to your issues concerning with sales, identifying opportunities and the problems which may cause your business to fail.

Article Source : http://www.articleseen.com/Article_The Difference Between Telemarketing and Telesales_92688.aspx

Author Resource :

Jayden Chu helps companies in Singapore and in other Asia Pacific countries increase their business revenue through lead generation and appointment setting services. He is a professional consultant for telemarketing services. To find out how you can increase your business revenue, go to http://www.callbox.com.sg/

Keywords : b2b telemarketing, telemarketing, business to business telemarketing service providers, telesales, telemarketers, telemarketi,

Category : Business : Marketing

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