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The Choice of Promotional Martini Glasses
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Posted On :
Mar-02-2010
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Article Word Count :
413
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Marketing your company is very important. When done well, you get more business than you know what to do with. When done poorly, you can do more harm than good with your marketing strategy.
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Marketing your company is very important. When done well, you get more business than you know what to do with. When done poorly, you can do more harm than good with your marketing strategy. One common mistake that companies make with marketing their company is to spend too much on promotion. Television ads are very expensive, and many companies spend too much on them hoping they get more business than will actually materialize. Other forms of advertising that are too expensive for what you get include billboard advertising, newspaper advertising and radio advertising. What does this leave? What can you do to promote your company.
This can be summed up in two words; martini glasses. Yes, the martini glasses, the same type that James Bond uses, are great for promoting your company because you can reward your customers and advertise your company for years to come. This is a great one-two punch that is highly beneficial to your company. First, you are rewarding your customer for doing business with you and that allows you to make a customer become loyal. With a loyal customer, you will get more business than you know what to do with because a loyal customer spends 10 times what a customer who is not loyal does.
Now, with promotional martini glasses, you can advertise to your customers for years and years. The way this is done is through putting your logo and company name on the promotional martini glasses. When you do this, you aid your company because each time the martini glasses are used, even 10 years after you give them to the customer, your company name and logo is seen.
One of the most important things that you can do for your company is to create brand awareness. Brand awareness and brand loyalty are the holy grails of marketing and companies like Apple have done this. Their customers buy from them because they recognize the brand for quality and they recognize the logos. This is something to consider because you can do this same thing, create brand awareness, through the simple process of using something like promotional martini glasses to get your company name out there.
It is easy to do, it is inexpensive and it is highly effective. Just try a few promotional martini glasses and you will see just how effective it can be. Newspapers, radio and television cannot beat this return on investment you get with promotional martini glasses.
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Article Source :
http://www.articleseen.com/Article_The Choice of Promotional Martini Glasses_12227.aspx
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Author Resource :
DiscountMugs.com is a large distribution company based in Miami, Florida. They are web-based and factory-direct which allows them to keep prices lower than the rest of the competition. They also have a huge selection of products from coffee mugs and travel mugs to martini glasses and promotional pens. For more information on wine glasses visit Discount Mugs.
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Keywords :
martini glasses, Discount Mugs,
Category :
Business
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Marketing
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