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Role of labels in up-selling of a product
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Posted On :
Nov-29-2011
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Article Word Count :
485
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It is well known fact that every time people step into a super market or a grocery store, they perceive the business products and services by seeing the label pasted on them.
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Labels are a powerful way of advertising and almost all small scale to large-scale organizations use labels to promote and advertise their products. Selling companies have been promoting the concept of printing sticker labels for the last two decades and most of the buyers make their purchases by looking at the labels pasted on their desired products. Furthermore, Labels influence the buyers to go ahead and pay for the item whenever they spot a reputed or trusted label on an item.
Sticker’s design and its quality can also play a vital role in affecting the marketing of the products. Higher values of profits can be achieved with attractive and high quality designs. It has been observed by many buyers that most of the people tend to fall for the uniqueness and quality of an item. A neat and clean product forces the buyer to pay for it. For an instance, if a person goes into a dvd shop, he will be likely to buy a movie with attractive and unique design of labels. The design of packaging, more often than not, will make a buyer try a new product.
Hence, it will not be wrong to say that a label with a more attractive design will help an organization influence the potential customers or consumers take a greater interest in an item, from a business point of view. A labeling design that looks different from others can have a great impact on the profitability of an item. It is a well-known fact that a unique presentation style can help the product stand out in a competitive business world market. Usually, organizations get experts to design their labels to attract maximum customers.
The design of a label could be chosen from wide range of label program products available on the Internet market. By doing some research, we can easily a find an appropriate design for our business requirements. However, there is a possibility that we will end up buying similar designs to those used by other companies, which could play a very negative role against business’s overall image and reputation. A copied design can result in loss of customers, decrease in sales and profitability.
The print material of a label is a product that is developed through scientific techniques at a chemical plant. These materials are usually made of adhesive substances. These sticky labels materials are of great importance in the printing industry and their designs and quality can be customized to meet an organizations needs. A modified and a better design of label can do wonders for a business establishment as it attracts a large number of potential customers. Therefore, it is essential to make sure that a high quality design and printing material is used to achieve up selling of any product. Moreover, by giving more importance to these tiny details, the businesses can get their tasks done more efficiently.
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Article Source :
http://www.articleseen.com/Article_Role of labels in up-selling of a product_111366.aspx
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Author Resource :
aalabels | labels by the sheet | avery l4737 labels
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Keywords :
labels, labels by the sheet, self adhesive labels, address labels, avery l4737 labels, sticky labels, laser labels, inkjet labels, dv,
Category :
Business
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Small Business
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