Retaining new customers

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<h1>Retaining new customers</h1><strong> Author: <a href='http://www.articleseen.com/profile_Infigra.aspx'>Infigra</a></strong><br /><p>Drawing in and retaining customers can be one of the hardest parts about operating any sort of business. This is especially true of online business channels. Although the Internet has made it easier to shop, sell, and keep in touch, it has also given people a quick sort of convenience that leaves out the human factor; customers who are browsing for an item may find it in your online store and not even think about coming back. Going to a store in person gives a customer the whole experience; many customers decide whether or not to go back depending on the kind of service they received while they were there. Therefore, the best way to keep customers coming back to your e-commerce store is to provide constant access to the customer so they can derive benefits and get the same, if not better, customer service they would receive if they were in person. First, you want to keep in touch with your customers to keep your company in the forefront of their minds. There are many different ways to do this, ranging from social networking to text messages. These days, many companies use Facebook and Twitter profiles. Customers who are interested in their products can follow them and get timely updates about special deals, discounts, and new products. Social networking is an easy, effective, and non-intrusive way of keeping your customers updated, and many of them check their networking accounts at least once a day. You can also give customers the option of subscribing to an e-mail newsletter that talks about the same things a tweet or a wall post would in more detail. No matter what you choose, you need to provide some way to stay in constant contact with your customers. Along the same lines, you should give customers the option to contact you. One of the most popular ways of doing this is to provide a web form where customers can enter their name, email address, and feedback or comments. Many companies also provide a toll-free telephone number and email address. For larger companies, sites provide a live chat feature that allows a customer to instant message an employee with any questions or concerns. Finally, customer service should be a priority. This means that you need to be able to provide the resources to maintain customer goodwill. This could include having a live chat with support personnel or a phone number they can call to receive customer service. You should have a trained customer service team and put customer needs first across all departments. After all, without customers, you wouldn't have a business. These are just some of the many things you can offer to keep your customers up to date and satisfied. Let an e-commerce provider help you out with your online business and customer needs today.</p><strong>About the Author:</strong><br />About Infigra E-Commerce: Infigra E-Commerce is a Charlotte, NC based company that offers software as a solution (SaaS) and enables retailers to increase their sales by offering sophisticated e-commerce management tools. Our mission is to help move inventory by increasing the product visibility on different online global marketplace segments, such as Ebay and Amazon. For more information, visit <a rel="nofollow" href="http://www.infigra.com/">www.infigra.com</a><p> Article Source: <a href='http://www.articleseen.com/Article_Retaining-new-customers_82348.aspx'> http://www.articleseen.com/Article_Retaining new customers_82348.aspx</a></p>

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Keywords : e-commerce, eCommerce, online selling, keeping customers, customer service,

Category : Internet Business : Ecommerce