"Quality Gate" becomes the stumbling block on the journey of LG cell phones in China (2)

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"Quality Gate" becomes the stumbling block on the journey of LG cell phones in China (2)

Posted On : Oct-16-2011 | seen (533) times | Article Word Count : 302 |

The quality of high-end cell phone damages the reputation.
　Public information indicates that K T878 series are high-end LG cell phones last year, the listed price is around 4,000 Yuan, and it is a high-end O cell Phone with China Mobile OMS operating system. "The complaints about KT 878 are mostly hardware problems, such as batteries, screen and so on.” senior technical staffs in the industry say. These problems have no part with the OMS system software of China Mobile. According to his understanding, the Dopod, Dell and other models using this system do not have such problems.
In fact in April this year since it outbreaks the problem of KT 878 quality, LG has already taken note of these complaints. But many K T878 users reflect that the method that LG customer service manages is to updates and upgrades software, "the software itself is no problem, then upgrading software is no use." The approach of LG is widely criticized by users; such method cures the symptoms, but not the disease.
Chocolate series, shining series, ice cream series. In recent years, the LG cell phones make efforts to attract the attention of a large number of consumers, and the domestic market share rises year by year. However, it enhances the reputation; K T878 damages the reputation of LG cell phones undoubtedly.
"Market share rely on low-end cell phones to upgrading; while brand reputation and profits rely on the high-end cell phones." cell phone analyst at consulting firm Zhan Yangqun says that as for as the problem of HP quality, when a specific product problem turns into a large-scale and large scale problem, it will bring great harm to the brand.
After Nanto reporter publishes this article, LG has not yet announced how to deal with the quality of K T878.

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<h1>"Quality Gate" becomes the stumbling block on the journey of LG cell phones in China (2)</h1> Author: <a href='http://www.articleseen.com/profile_goodscool.aspx'>goodscool</a> The quality of high-end cell phone damages the reputation.
　Public information indicates that K T878 series are high-end LG cell phones last year, the listed price is around 4,000 Yuan, and it is a high-end O cell Phone with China Mobile OMS operating system. "The complaints about KT 878 are mostly hardware problems, such as batteries, screen and so on.” senior technical staffs in the industry say. These problems have no part with the OMS system software of China Mobile. According to his understanding, the Dopod, Dell and other models using this system do not have such problems.
In fact in April this year since it outbreaks the problem of KT 878 quality, LG has already taken note of these complaints. But many K T878 users reflect that the method that LG customer service manages is to updates and upgrades software, "the software itself is no problem, then upgrading software is no use." The approach of LG is widely criticized by users; such method cures the symptoms, but not the disease.
Chocolate series, shining series, ice cream series. In recent years, the LG cell phones make efforts to attract the attention of a large number of consumers, and the domestic market share rises year by year. However, it enhances the reputation; K T878 damages the reputation of LG cell phones undoubtedly.
 "Market share rely on low-end cell phones to upgrading; while brand reputation and profits rely on the high-end cell phones." cell phone analyst at consulting firm Zhan Yangqun says that as for as the problem of HP quality, when a specific product problem turns into a large-scale and large scale problem, it will bring great harm to the brand.
After Nanto reporter publishes this article, LG has not yet announced how to deal with the quality of K T878.
About the Author: <a target="_blank" rel="nofollow" href="http://www.goodscool.net/china-wholesale-electronics/Mobile-Phones/">cell phones wholesale</a> Article Source: <a href='http://www.articleseen.com/Article_Quality-Gate-becomes-the-stumbling-block-on-the-journey-of-LG-cell-phones-in-China-(2)_21617.aspx'> http://www.articleseen.com/Article_"Quality Gate" becomes the stumbling block on the journey of LG cell phones in China (2)_21617.aspx</a>

Article Source : http://www.articleseen.com/Article_"Quality Gate" becomes the stumbling block on the journey of LG cell phones in China (2)_21617.aspx

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