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Promotional travel cup as your marketing tool

Posted On : Jan-27-2010 | seen (720) times | Article Word Count : 505 |

Travel mugs are being used by so many people today that nearly every household contains one, or is in the market for one. Students use it as a steady pick me up to help them survive classes, and the environmentally conscious invests in travel mugs to help Mother Nature conserve resources. Working professionals enjoy brewing their favorite beans at home and refilling their transportable mugs for their morning commute to the office or the gym.
Travel mugs are being used by so many people today that nearly every household contains one, or is in the market for one. Students use it as a steady pick me up to help them survive classes, and the environmentally conscious invests in travel mugs to help Mother Nature conserve resources. Working professionals enjoy brewing their favorite beans at home and refilling their transportable mugs for their morning commute to the office or the gym.

Promotional travel mug is able to accommodate any advertising goal. Give away the travel mugs to workers as a token of appreciation, as a tradeshow freebie, the sky is the only limit. Offer the travel mugs to your customers and use it as a thank you gift to potential customers for listening to your sales presentation.

Another exciting way to use a promotional travel mug is by offering a gift if anyone is spotted with your company’s promotional travel mug. You could pair your promotional travel mugs with a card that receives stamps for purchases for free gifts. For example, if you’re running a café business, throw in a free cup of coffee after they have finished collecting ten stamps on their card. This way, you can encourage traffic in your place of business with them. You do not have to work in food or beverage service industry to market this product. Any company from accounting firms and flower shop to plumbing companies and universities has the capability to use promotional travel mugs as their marketing merchandise.

You can convey your company’s values through your promotional travel mugs as well. Either put your tagline on the mug or imply it in the design and colour of your mugs. For example, if you want to promote that your company is environmentally conscious, opt for a green color for your promotional travel. While any product has the potential to be an effective marketing tool, do carefully choose your merchandise to bring out the most optimum effect

Another way is by incorporating your promotional travel mugs with an event. First of all, consider travel mugs for your company’s annual corporate event. Free gifts and party favors are a must for bringing people in so why not give out something that people will use often? Seeing your company logo every time they sip their favorite latte would definitely put your company in a favourable soft spot in your stakeholders. Not only that, this means that your brand is making its rounds throughout the town. People are really seeing you when they see others sipping from your customized travel mugs. Secondly, consider pairing travel mugs with debut of any new product or service.

All in all, promotional travel mugs were designed to be on the go and to be taken every place your customers go. The goal is to make your advertising move and be filtered through the public eye. Promotional travel mugs will make that happen. And, these are simple ways to get that ball rolling with travel mugs.

Article Source : http://www.articleseen.com/Article_Promotional travel cup as your marketing tool_9533.aspx

Author Resource :
Brain Bel writes on the discountmugs.com provides consumer information about Promotional Travel Mug. Would you like more information about travel mug, please visit http://www.discountmugs.com

Keywords : promotional travel mugs, pairing travel mugs, travel mugs, promotional travel mug,

Category : Business : Marketing

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