Promotional Pens Make Great Promotional Gifts
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Posted On :
Apr-05-2010
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Article Word Count :
399
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As you can see, promotional gifts are the way to go because you get so much more bang for your buck by doing this. You spend less, reach more people and you show customers that you appreciate them. This way you can compete with the larger companies in your area and come out on top as a result.
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When you are a small business, you need to find ways to compete with the larger companies. The larger companies have more money, more time and more ability to advertise themselves, so what can you do? They can have more ads in the newspaper and better commercials; does this mean there is no way for you to compete against them? Does this mean you should simply sit back and wait for your company to fail?
No, you need to look at different ways to get business and that is why you should use promotional gifts like promotional pens. Promotional pens are a great gift because they are cheap and they advertise your company. They can advertise your company to hundreds of customers through the life of the pen.
This is how it can happen.
1. You have 1,000 pens printed with your company name and logo.
2. When a customer buys something from you, you include the pen as a gift.
3. The customer takes the pen home with them.
4. Each time the customer uses the pen, they will see your company name and logo.
5. The customer loses the pen and someone gets it, or someone takes the pen, and now someone else sees your company name and logo.
Now, your pen can be seen by 50 to 100 people over the course of its life and that will help advertise your customer to a lot of people. If you give away 1,000 pens, you will have 100,000 people see your company name and logo. That is an immense amount when you only spend $2,000 for all the pens. Think about it. If you have a television ad for $4,000, only about 10,000 people will probably see it. If you spend $1,000 on a radio or newspaper ad, you will only reach about 2,000 people. So, for only $2,000 you will actually reach 50,000 times that amount of number of people. With television, you only reach just over two times the amount you spend.
As you can see, promotional gifts are the way to go because you get so much more bang for your buck by doing this. You spend less, reach more people and you show customers that you appreciate them. This way you can compete with the larger companies in your area and come out on top as a result.
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Article Source :
http://www.articleseen.com/Article_Promotional Pens Make Great Promotional Gifts_15517.aspx
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Author Resource :
DiscountMugs.com is a large distribution company based in Miami, Florida. They are web-based and factory-direct which allows them to keep prices lower than the rest of the competition. They also have a huge selection of promotional products from wine glasses and shot glasses to tote bags and pens.
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Keywords :
promotional products, wine glasses, shot glasses, tote bags, pens,
Category :
Business
:
Business
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