Author Information
Melissa Smith has 33 Published Articles

United States of America,
GA,
Atlanta,
usa,
usa



Most Watched South Asian Channel Becomes Crorepati In Its 5th Season

Posted On : Nov-18-2011 | seen (540) times | Article Word Count : 399 |

Kaun Banega Crorepati season 5 debuted on August 15, 2011, and became the biggest grosser in the small screen. The reality desi TV show hosted by the Bollywood's superstar "Amitabh Bachan" gained immense popularity and has overshadowed its nemeses since its arrival.
The program that is based on UK's popular game show "Who Wants to Be a Millionaire?" Has been rated the biggest TRP/TVR records with 7.2 and 8 respectively, a Sony TV USA and its iconic show has shattered TVRs and became a monster hit. Powered by its 'Koi Bhi Insaan Chota Nahi Hota' promise, the magnetism of Amitabh Bachchan and witnessed 5 crore record was declared an instant hit and brought Sony channel to the number 1 position. The 1st and 2nd November witnessed the record as Mr. Sushil Kumar who hails from Motihari, Bihar won the jackpot question of 5 crores which was based on answering the 13th question. Generally, the number is considered to be unlucky by many but it brought luck and a mammoth sum finally ending the jinx of the digit. The entire nation witnessed this auspicious day and praised for the valor of Mr. Kumar. Chasing him from behind, Anil Kumar Sinha who works in Strand Road Branch of Union Bank of India and hails from Patna won the 1 crore prize money but failed to conquer the 13th number.

The 5th season of Kaun Banega Crorepati turned Sony TV USA as the number 1 channel in three metros, Kolkata, Mumbai and Delhi. The 5th season was luckier enough and opened up with a block buster opening of 5.24 TVRs in the metros propelling up to 111 GRP while leaving behind colors and Star Plus USA with 100 and 106 respectively. The reality show roped along with 'Saas Bina Sasural' and 'Bade Acche Laggte Hai' has pushed Sony TV to the prime position due to their success in the small screen. According to the latest update the TV channel has earned a jaw dropping sum of Rs. 200 crores almost double the income of the last year. Adding to it, associate sponsors such as Maruti, Samsung TV, Just Dial, Axis Bank, Pepsi and Hero Moto Corp paid between 16 to 18 crore for 60 seconds of commercials during airing of each episode of Kaun Banega Crorepati.

The 5th season of KBC marked a new beginning for many desi TV shows; people witnessed the records while the contestants through their talents managed to achieve the impossible feats. Amitabh Bachchan a.k.a Big B brought the charisma to the show and also due to his presence; thick populations were driven crazy to the game show.

Article Source : http://www.articleseen.com/Article_Most Watched South Asian Channel Becomes Crorepati In Its 5th Season_106282.aspx

Author Resource :
As a writer, Melissa Smith as written on the popularity and immense success of Kaun Banega Crorepati in Sony TV USA. You can only watch the TV show by signing to http://www.orderdesitv.net/ and other desi TV channels.

Keywords : desi tv, sony tv usa, star plus usa, south asian channels,

Category : Arts and Entertainment : Movies

Bookmark and Share Print this Article Send to Friend