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Letter to Chris Brown

Posted On : Feb-26-2009 | seen (1646) times | Article Word Count : 446 |

This is disturbing. However, this is correctable. According to the US Department of Justice, more than 1.3 million women are victims of violence at the hands of their intimate partner each year. Such violence continues, in part, because of secrecy. Too often, no one knows until it is too late. Your situation is ripe with potential good if you use this opportunity for a cause bigger than yourself.
By: Dennis Ross (RossCrisisManagement.com)

This is disturbing. However, this is correctable. According to the US Department of Justice, more than 1.3 million women are victims of violence at the hands of their intimate partner each year. Such violence continues, in part, because of secrecy. Too often, no one knows until it is too late. Your situation is ripe with potential good if you use this opportunity for a cause bigger than yourself.

Remember this, people rarely hear what you say, only what they think you said. People rarely know what you did; only what they heard you did. Details aside, something got out of hand causing injury to Rihanna. The good news is this; you can both recover, and recover well.

Not only can you recover, but you can flourish despite this unfortunate event, while at the same time helping millions of others in similar, less public situations. The recovery of your personal relationship is just that, personal. The recovery of your relationship with your fans and admirers is intensely public.

Many times the first reaction to a public event is to immediately go private. This is a mistake. Don’t misunderstand me. It is counter-productive to talk unless you know what to say. You must speak, and speak often for a measured period of time. Most importantly, you must know what to communicate, and how to communicate it. Consider partnering with a respected anti-domestic violence organization for a thoughtful campaign.

Our team of strategic communicators and crisis professionals understand the mechanics of career recovery. But true recovery includes accountability and an attempt at restoration for all parties. Restoration doesn’t mean pretending nothing happened. Rather, it means an honest attempt to re-adjust elements of a relationship that have been misplaced or eliminated all together.

When you tell your story move away from trite, cliché-based explanations, and instead expose your heart, your background, and what you’ve learned from this experience.

No sappy, tear-jerking emotionalism, but introspective simplicity that reveals you’ve given thought to your actions, the consequences, and those affected. People want to forgive because they themselves need forgiveness. Show them your humanity and they will show you theirs.

This is easier said than done, but such an approach in today’s instant media will help to solve your problems and teach others how to solve theirs. Having a hit record is one thing, being a hit human being is another thing entirely. Get rid of complex media strategies. Some situations can only be overcome with simplicity. When in crisis, embrace the amber of average over the stage shine of stardom.



Article Source : http://www.articleseen.com/Article_Letter to Chris Brown_72.aspx

Author Resource :
Dennis Ross is CEO of RossCrisisManagement.com

Keywords : rihanna, music, management, marketing, public relations, pr, media, career,

Category : Arts and Entertainment : Music

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