How to Make Your Employees Aware About Your Employee Referral Program?

Re-Publish this Article

<h1>How to Make Your Employees Aware About Your Employee Referral Program?</h1><strong> Author: <a href='http://www.articleseen.com/profile_saviovadakkan.aspx'>saviovadakkan</a></strong><br /><p>Employee referral programs require employees to participate in the program and refer deserving candidates for open positions within the organization. But employee participation is only possible when employees know about the program and are aware of the objectives as well as incentives of the program. Spreading awareness regarding the program is a necessary yet often overlooked part of the program that can very often make the difference between successful or unsuccessful programs. Most recruiters tend to feel that sending out an email or conducting a presentation to announce the launch of the referral initiative is sufficient to spread awareness regarding the program. They could not be more mistaken. Increasing awareness regarding your program goes way beyond mere announcement. It means educating employees about the referral process including reasons for launching it, main objectives of the program, contribution sought by employees and rewards associated with the contribution. But even educating the employees might also not be sufficient in some cases to get employees to participate in the program. Employees need be made aware of the program in a way that excites them to participate in the program. You need to rally them towards the cause of referring by promoting the program in way that connects with employees and motivates them to participate. The below tips will help you gain understanding of how to go about increasing awareness of your employee referral program: Referral Awareness is all about getting your employee's attention which requires branding. Brand your program with a name, slogan and logo that goes with your employer brand and resonates well with employees. Employers are your customers in the referral process so woo them with interesting and creative promotions to get them hooked on to the referral program. Get leadership on board with the employee referral program. Make them champions by getting them to endorse the program at office meeting and email communications. A referral program that can demonstrate clear leadership commitment is far likely to draw participation than anything else. Make it meaningful for them to participate in the employee referral process by explaining how the organization benefits in terms of a more productive workforce which in turn benefits them all. Conduct theme based events to create the referral buzz that will help generate awareness and excitement. For instance holding a "Hackathon" or a "Walkathon" can help spread the referral message much faster. Small giveaways like referral branded mugs, t-shirts etc. for early participants or for employees who choose to participate in referral workshops can get more employees to attend and be aware of the referral program. Lastly, introducing game mechanics like leaderboard is a great way to get employees attracted to the referral program and excited to participate in it. Employee awareness is all about expectation setting. If you can set the right expectations with employees, you are sure to see employees commit themselves to the success of the referral initiative.</p><strong>About the Author:</strong><br />Savio Vadakkan is a Marketing Professional for ZALP, a unique employee referral software. ZALP guides organizations about <a rel="nofollow" href="http://www.zalp.com/theemployeereferralblog/blog/how-to-create-a-successful-employee-referral-program">how to create a successful employee referral program</a> and importance of promoting the same for <a rel="nofollow" href="http://www.zalp.com/">quality employee referrals</a>. <p> Article Source: <a href='http://www.articleseen.com/Article_How-to-Make-Your-Employees-Aware-About-Your-Employee-Referral-Program_305910.aspx'> http://www.articleseen.com/Article_How to Make Your Employees Aware About Your Employee Referral Program?_305910.aspx</a></p>

Article Source : http://www.articleseen.com/Article_How to Make Your Employees Aware About Your Employee Referral Program?_305910.aspx

Keywords : employee referrals solution, employee referral program, social media recruiting, employee referral,

Category : Computers : Software