How Many T-Shirts Should I Buy For Promotional Purposes?
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Posted On :
Jun-02-2010
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Article Word Count :
506
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Many companies, when considering brand awareness campaigns, would pick t-shirts as their branding strategy. Everyone loves receiving customized t-shirts, and will wear them continuously, thus making a company's brand name travel everywhere. The more unique the designs, the more it will attract people and potential clients.
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Many companies, when considering brand awareness campaigns, would pick t-shirts as their branding strategy. Everyone loves receiving customized t-shirts, and will wear them continuously, thus making a company's brand name travel everywhere. The more unique the designs, the more it will attract people and potential clients. Utilizing t-shirts for promotional purposes has always been a fail-safe idea, and many businesses report an increase in revenue every time this brand of campaign is organized. Disseminating customized t-shirts is a fashionable method to reach a company's target audience, and it is satisfying to know that your customers will wear your customized t-shirts over and over again.
But how would you be able to gauge how many t-shirts to print? Too much and it would be wastage, and too little would leave clients disappointed, plus it would be an embarrassing factor.
The idea is to first determine what the customized t-shirts are for. Are they to promote a new service, or to launch a product? Perhaps it is just to show appreciation to existing customers for their brand loyalty.
Once you have decided the crux of the campaign, the first thing to do is ensure that all members of staff, including the management team, would have their own customized t-shirt to wear on that big day. It is very important that everyone on the Company is on the same page and supportive of the campaign.
Next, look at your existing client database and estimate if they are bringing their friends and family members to your event. This will give you a good idea on how many t-shirts to customize and purchase. Usually, t-shirt manufacturers would give extras if the bulk order reaches over the minimum. It is also pivotal that you roughly judge how many sizes each (whether xs, s, m, l, xl etc) to order. The idea here is to never have to say 'no' to a customer. Most men wear a medium to large, whereby women choose from a size small to medium. Just for good measure, order some in extra large sizes for customers who like more room in their clothing.
Extras are good if you have them once the event is over, as they can be kept and sent to customers who were unable to attend your event. In fact, left over customized t-shirts can be used when the service or product launch goes through a 'refresher' stage. You would not have to spend any extra on new t-shirts when there is still existing stock.
Remember that customized t-shirts may be inexpensive, but you should not skimp on quality. Choose 100% organic cotton - this will make your customers aware that not only do you appreciate their business; you are also concerned about the environment. This will definitely impress your clientele, and they will tell others. It is a well known fact that word-of-mouth marketing has helped many businesses increase their revenue.
Always choose a reliable manufacturer, ask around for references and access their websites for customer reviews.
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Article Source :
http://www.articleseen.com/Article_How Many T-Shirts Should I Buy For Promotional Purposes?_20827.aspx
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Author Resource :
DiscountMugs.com is a large distribution company based in Miami, Florida. They are web-based and factory-direct which allows them to keep prices lower than the rest of the competition. They also have a huge selection of promotional products from beer mugs and champagne flutes to tote bags and t-shirts.
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Keywords :
promotional products, t-shirts, t-shirt, pen, promotional items,
Category :
Fashion
:
Clothing
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