Giving Customers Personalized Pens

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Amin Ramjee has 597 Published Articles

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7333 West Peters Avenue,
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Giving Customers Personalized Pens

Posted On : Apr-17-2010 | seen (522) times | Article Word Count : 409 |

Customers are vital for a company. Without customers, you have no company. It is as simple as that and it shows just how important it is for you to not only gain new customers, but to keep your current clients. How can you do this without spending too much? If you spend more than your customers purchase, then you end up hurting your business rather than helping it. Think of it, if you spend $10 for every client you bring in, and each client spends five dollars, then after only ten customers you have lost $50. After 100 customers you lose $500 and after 1,000 customers you lose $5,000. This is awful and it will cause your company to shut down before you know it.

So, how do you bring in customers and keep customers loyal? You do it through something that is cheap and effective, and that is promotional products like promotional pens. Promotional pens are great gifts because they are cheap and you can give them to customers on a regular basis. For new customers, you can give them a pen that has your company name and logo on them. However, for customers that are loyal, you give them something a bit more personal and that is a personalized pen.

Personalized promotional pens will have your company name and logo on them, as well as the customer's name. This will ensure that the pen is used over and over by the customers, and that creates brand awareness for your company as the customer sees your company name and logo multiple times. Here is how you can give the right customers some personalized promotional pens.

1. Look at your sales and find out which customers buy the most from you.
2. Look at your sales and find out which customers visit your store the most.
3. Print out the top ten of the customers who buy the most and the top then of customers who shop the most.
4. Combine the lists to create a master list and then have special pens made up for each of the customers on this list.
5. When the customer comes in again, surprise them with the pen that you have had personalized for them.

There, you have just created a very loyal customer for the price of about three dollars, which is minuscule compared to what you will get back from the customer in terms of sales.

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<h1>Giving Customers Personalized Pens</h1> Author: <a href='http://www.articleseen.com/profile_Amin Ramjee.aspx'>Amin Ramjee</a> Customers are vital for a company. Without customers, you have no company. It is as simple as that and it shows just how important it is for you to not only gain new customers, but to keep your current clients. How can you do this without spending too much? If you spend more than your customers purchase, then you end up hurting your business rather than helping it. Think of it, if you spend $10 for every client you bring in, and each client spends five dollars, then after only ten customers you have lost $50. After 100 customers you lose $500 and after 1,000 customers you lose $5,000. This is awful and it will cause your company to shut down before you know it.

So, how do you bring in customers and keep customers loyal? You do it through something that is cheap and effective, and that is promotional products like promotional pens. Promotional pens are great gifts because they are cheap and you can give them to customers on a regular basis. For new customers, you can give them a pen that has your company name and logo on them. However, for customers that are loyal, you give them something a bit more personal and that is a personalized pen.

Personalized promotional pens will have your company name and logo on them, as well as the customer's name. This will ensure that the pen is used over and over by the customers, and that creates brand awareness for your company as the customer sees your company name and logo multiple times. Here is how you can give the right customers some personalized promotional pens.

1. Look at your sales and find out which customers buy the most from you.
2. Look at your sales and find out which customers visit your store the most.
3. Print out the top ten of the customers who buy the most and the top then of customers who shop the most.
4. Combine the lists to create a master list and then have special pens made up for each of the customers on this list.
5. When the customer comes in again, surprise them with the pen that you have had personalized for them.

There, you have just created a very loyal customer for the price of about three dollars, which is minuscule compared to what you will get back from the customer in terms of sales.About the Author: DiscountMugs.com is a large distribution company based in Miami, Florida. They are web-based and factory-direct which allows them to keep prices lower than the rest of the competition. They also have a huge selection of <a rel="nofollow" href="http://www.discountmugs.com/">promotional products</a> from wine glasses and shot glasses to tote bags and <a rel="nofollow" href="http://www.discountmugs.com/nc/category/promotional-pens/">pens</a>. Article Source: <a href='http://www.articleseen.com/Article_Giving-Customers-Personalized-Pens_16490.aspx'> http://www.articleseen.com/Article_Giving Customers Personalized Pens_16490.aspx</a>

Article Source : http://www.articleseen.com/Article_Giving Customers Personalized Pens_16490.aspx

Author Resource :
DiscountMugs.com is a large distribution company based in Miami, Florida. They are web-based and factory-direct which allows them to keep prices lower than the rest of the competition. They also have a huge selection of promotional products from wine glasses and shot glasses to tote bags and pens.

Keywords : Pens, promotional pens, personalized pens, custom pens, printed pens, imprinted pens, discount pens, church pens, business pe,

Category : Business : Marketing

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