Fashion jewelry ranks top online product category
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Posted On :
Jan-25-2012
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Article Word Count :
547
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Jewelries and accessories have variable price ranges depending on their style, quality, and tagged labels. Daily deal sites feature a wide range of fine jewelry, ethnic and regional jewelry, vintage reproduction jewelry, etc.
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Fashion jewelry was among the top-performing online product categories that each saw 15 per cent growth in sale during July-Sept 2011 over the previous year, according to ComScore.
A global leading digital business analyst said in a report for public consumption that third quarter saw an overall 13 per cent growth in ecommerce to $36 billion from $32 billion in the corresponding period of last year.
It may be worthwhile to remember that the market researcher pointed out change in consumer buying behavior and that consumers relied on online mediums to gather product and pricing information.
This inquisitive behavior has been sharpened in the wake of holiday season that witnesses an exuberant shopping spree and accounts for a quarter of total retail taken place in a year.
Behind the penchant for internet outlets also lies the necessity of budgeted shopping. Affected by erosion in buying power and price hikes, consumers scout around daily deals that give them off-price goods and experiences.
Jewelries and accessories have variable price ranges depending on their style, quality, and tagged labels. Daily deal sites feature a wide range of fine jewelry, ethnic and regional jewelry, vintage reproduction jewelry, etc.
Best deals of exquisite bracelets, fabulous cut diamond necklaces, delicate pendants, or gorgeous handcrafted bands make ornamenting for bride and grooms or fashion aficionados tremendously money saving.
Basically, price cut is the beauty of a deal of the day as enamel or filigree work of an ornament. Fashion jewelry deals bring the two in one pack.
Daily deal sites are relishing at marvelous growth year on year. Compared to two or three companies three years back, daily deal industry has now more than 600 group buying websites supplying hot deals and thus saving buyers millions of dollars in a group.
Although Christie’s, Sotheby’s, the world’s recognized names of connoisseurship, or any other jewelry makers have so far distanced themselves from daily deal space, the meteoric wave of online discounts seems to soon engulf all fashion brands.
The logic is drawn on daily deal businesses’ illustrious competence in generating new customers for retailers and deliverability in building reliable direct to consumer platforms.
Over the years, global market for fashion products has been expanding very fast. If US that is the world’s leading consumer market, is taken into account, it is divulged its fashion industry stands nearly one billion dollar seeing 0.1 per cent annual growth and 6,856 workforce, according to a latest research report by IBISWorld.
Fashion industry does not cover only fashion jewelry as a category, but also fashion costumes, footwear, specialized designing, etc.
It may be pertinent to note that US fashion industry does not spread over entire nation, but is concentrated in three or four urban centers.
It is said half of the industry is based in New York, New Jersey, and California. These cities are the fashion power houses cherishing world famous fashion brands.
US consumers take interest in daily deals. Thereby, they can receive good bargains from internet discount houses to save money.
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Article Source :
http://www.articleseen.com/Article_Fashion jewelry ranks top online product category _138792.aspx
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Author Resource :
Tariq Saeedi is a couponing industry’s analyst holding journalism and marketing degrees and contributing articles to digital and print media. Visit Dealaboo.com for fashion jewelry , daily deals and deal of the day .
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Keywords :
Fashion Jewelry, Daily Deals, Hot Deals, Best Deals, Deal of the Day,
Category :
Fashion
:
Jewelry
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