Facebook Marketing – Let a Social Networking website do the talking for you
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Posted On :
Mar-22-2011
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Article Word Count :
772
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The reason for choosing Facebook marketing, over others is that it claims to have more than 500 million active members. By taking up Facebook marketing, many company and its users have experienced sudden rise in their business, so if you want to board this train to success, it is never too late to open a profile.
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Today numerous industrialists and entrepreneurs are looking forward to taking up new schemes of marketing. It is now a worldwide phenomenon, taken up by many people to market their products on social networking sites, among which Facebook is griping the market firmly.
Why Facebook Marketing?
The reason for choosing Facebook marketing, over others is that it claims to have more than 500 million active members, being translated into more than 100 languages, this reaches out to 1/3rd of the world population. The growth rates of the active members have shot up by 25% in a total of 47 nations and half of online shoppers have a Facebook profile. With this wide-scale reach the thing you want to promote, will reach out to a huge number of people.
Steps on How to Go about Facebook Marketing
1. Brand Ambassador - Don’t use your personal profile for marketing purposes; rather it is better to create a new profile for professional use. You can handle this account yourself or appoint someone to do the communication and other work on your behalf. The pictures and info on this page should strictly restrict to the product, brand or company.
2. Create a page for you on Facebook - This involves a step by step process, which starts by clicking on the button called "+ Create a Page".
• Then add a name, which will attract people to your page, as once created, you cannot change the page name.
• Next step is adding a relevant profile picture. You can change the profile picture anytime so you can make most of its use.
• Then you can add details about your business under the tab called “info”. Take care to cross this essential step as every reader will like or unlike your page based on the content mentioned here.
• You can add some applications, using the Static FBML (Facebook Markup Language). This allows you to generate 10 extra tabs, where you can have additional info, fan applications and promotion like contests and give away s.
• When you have earned some 25 fans, then your page will have a fancy URL instead of the normal URL, by going to facebook.com/username/ and clicking "Set a username for your Pages”. Here you can customize your landing page and give it an attractive look.
Promotion of your Facebook Page
1. Using your Brand Ambassador - Add every potential customer on friend list. With extra integration of other sites, like Skype, you can get many contacts. When a decent number of friends are there on your list, “share” your page to your friends. You can even join other related pages, which you might find by using Facebook search, and regular interaction with the visitors to your page, and replying to their comments can add to the effect.
2. Keep the Page Fresh and Interesting - People today are more interested in pictures and videos rather than written matters, so it is better that you keep adding latest pictures of your products and even ask the users of such products to upload their photo on your page. Even add media footage of some event or promotion of your company. This helps in building reputation.
3. Take care of your Fans - In order to increase the fan following, ask your friends, colleagues, relatives to “like” your page and when you profit from this page, say new members join and your business soars higher, you can gift your fans with special offers and discounts which are only for Facebook fans.
4. Involve your fans - Send them relevant updates and ask them to encourage their friends to join the page and etc. Involving your fans is an easy way in Facebook marketing.
5. Keep an eye on your competitors - Follow the trend of marketing taken by your competitors and if it feels good enough try the same for your page.
6. “Like” and “share” button - These are specifically for your online stores. In case your page has an online store, it is better you add these plugins, which will help your fans to spread the news that you liked the online store of this page.
7. Add links - Use various links, pictures and videos to decorate the page and hook your fans. Videos, like tutorial or presentations, success stories and links to several part of your page adds glamour to the page.
By taking up Facebook marketing, many company and its users have experienced sudden rise in their business, so if you want to board this train to success, it is never too late to open a profile.
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Article Source :
http://www.articleseen.com/Article_Facebook Marketing – Let a Social Networking website do the talking for you_56728.aspx
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Author Resource :
Tania is an experienced business mentor. If you are just starting out with your online business, a seasoned IM Pro, have an MLM or network marketing business, then Tania can show you how to have Success using The Six Figure Mentors as your building blocks platform and together with her personal mentoring and coaching, would make all the difference.
To find out more about Tania & The Six Figure Mentors Click Her
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Keywords :
Facebook Marketing,
Category :
Internet Business
:
Internet Marketing
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