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Do's and Don'ts of Vehicle Graphics
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Posted On :
Oct-31-2016
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Article Word Count :
429
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One proven but often overlooked tactic to outpace the competition of your business without overspending is vehicle graphics.
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One proven but often overlooked tactic to outpace the competition of your business without overspending is vehicle graphics. Adorning your company vehicle with eye-popping, attractive and professionally designed graphics is an effective way to promote your business around town.
Recent reports from Outdoor Advertising Association of America vehicle wraps offer the lowest cost-per-impression of any form of advertising. A single vehicle wrap can generate between 30,000 and 70,000 daily impressions depending on city and population size.
Businesses that Use Vehicle Wrap Marketing
Many businesses are capable of integrating vehicle-wraps into their marketing mix by choosing the right creative service provider. Here is a few examples of businesses using vehicle wrap marketing.
- Restaurants
- Bars
- Retail Shops
- Real estate firms
- Consultants
- Healthcare Clinics
- Other Service Professionals
Important Steps to Consider while Designing a Vehicle Wrap
Do's of Vehicle Wraps
- Hire an experienced graphic or signage designer to create a more relevant image that complements your service.
- Enquire about the durability requirement.
- Review the vehicle graphic developer's developmental support tools to ensure the quality of their work.
- While designing a vehicle wrap, leave some breathing room for text and logos.
- Be cautious about the adding lines or gradients that are meant to flow all the way around the vehicle wrap.
- Use bold colors and big and exciting designs to create larger-than-life graphics that people will notice and remember.
- Make an important point of the business brand and message to capture the viewer's attention and popularize your brand.
Don'ts of Vehicle Wraps
- Don't choose a graphic design company that doesn't understand your business requirements.
- Avoid overloading the design with information about your company.
- Don't be scared to create something unique and creative that makes your design appealing.
- Avoid complicated designs that can present difficulties in installation.
- Stop preferring dark mage colors on dark vehicle colors but stick to vibrant colors with vivid contrasts.
- To prolong the life of the vehicles, remove emblem form the vehicles.
- Don't take the display text to the outside boundaries of the fleet unit's working area.
In short, keep your graphics for vehicles simple because a consumer will only be viewing the vehicle wrap for 4-6 seconds. The consumer will not have enough time to analyze and figure out what to look at if there is too much information. With a little imagination and creativity, you can create a vehicle graphics that stands out from the rest.
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Article Source :
http://www.articleseen.com/Article_Do's and Don'ts of Vehicle Graphics_320241.aspx
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Author Resource :
The author specializes in the provision of vehicle graphics and wraps for businesses. He excels in writing articles and blogs on mobile marketing strategies for various publications. Visit http://forerunnersigns.com for more.
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Keywords :
vehicle graphics, graphics for vehicles,
Category :
Business
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Business
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