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Do Bollywood Stars Guarantee TRP
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Posted On :
Jan-18-2012
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Article Word Count :
425
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No doubt actors of big screen are quite popular than the small screen thespians this is why the actors are roped in by the filmmakers to play either as a host or a cameo in the serial. So, do they guarantee TRP ratings because of their presence in desi TV shows?
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It is not necessary that whether the TV programs have roped in the actors of big screen or any other anchors. What is necessary is the TV programs must standby the choice of the audiences and it is through them the TRP ratings increases. Many TV programs that had an awesome start and spanned for more than a decade became an instant hit without a Bollywood celeb playing or hosting in it. But sometimes it was seen that reality TV programs that had celebs acting or hosting the TV program failed to impress the audience. A Star plus USA show "Kya Aap Paanchvi Pass Se Tez Hain"? Hosted by Bollywood star Shahrukh Khan spanned for 1 season which was a dud. Similarly, "Sawaal Dus Crore Ka" a Star plus presentation was hosted by Bollywood film actors Anupam Kher and Manisha Koirala which had the prize money 10 times that of KBC, but it departed with poor response from the audience. Anupam Kher soon made up his mind to leave the TV show and was replaced by well known television and film actor Ahutosh Rana.
So, looking into the success of the above two TV shows we can decide by own that whether the Bollywood actors guarantee TRP and encourage the audiences to move to their TV sets. But yes seeing to some other TV programs that met with huge audience response where "Kaun Banega Crorepati" which spanned for 5 season that was aired in Sony TV USA and was hosted by Amitabh Bachchan. Similar to it "Bigg Boss" spanned for 5 seasons while Salman Khan a notified Bollywood actor was roped in to host the show. The TV shows have huge TRP ratings which is more than the movies. The line can be seen at the ticket counter, if the movie is a massive hit then the counter spawns with population if not the numbers can be counted. Whereas, TV programs are packed with regular audiences 24*7, people often glue to their TV sets more than the cinema theaters. This encourages the Bollywood celebs to promote their upcoming movies through them.
The TRP ratings does not depend on a Bollywood star whether his presence is mandatory or optional. What counts at the end of the day is whether the TV program stood by the audiences expectation? The celebs are just gateways taking the help of small screen TV programs for promotion of their movies. They are aware of the popularity of desi TV programs this helps them to make use of daily soaps.
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Article Source :
http://www.articleseen.com/Article_Do Bollywood Stars Guarantee TRP_135510.aspx
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Author Resource :
Does the TRP ratings rise due to the presence of Bollywood stars in the desi TV shows? A brief explanation on this has written by Melissa Smith who works for http://www.orderdesitv.net/ .
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Keywords :
desi tv, south asian channels, sony tv usa, star plus usa,
Category :
Arts and Entertainment
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Movies
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