Copywriting: Campaign By Idea’s
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Posted On :
Dec-15-2011
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Article Word Count :
405
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The technique of writing promotional advertisements (like headlines, slogans, and brochures), scripts and direct mails for product, content and websites is known as Copywriting. In simple word, It is the process of writing this promotional staff for a Organization is known as Copywriting.The goal of copywriting is to increase the business of organization or website through online promotion and social media.
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The technique of writing promotional advertisements (like headlines, slogans, and brochures), scripts and direct mails for product, content and websites is known as Copywriting. In simple word, It is the process of writing this promotional staff for a Organization is known as Copywriting. Copywriting can be of two types, one is off line copywriting and other is online copywriting. Offline copywriting is simply writing promotional advertisements like headlines, slogans, and brochures for product and services whereas On-line copywriting is writing and managing scripts and direct mails for the websites. Actually, copywriting is designed to generate leads or sales because it is indirectly give you better results and made you more money
Who do Copywriting?
Copywriters are the body, who writes these promotional material for a company and handle the campaign from the company sides. Copywriter or creative executive is the person who writes advertisements, and other promotional material for off line promotion of the organization. The online promotion of business or organization is perform by SEO Copywriter by writing unique, relevant and well optimized content for a target website. They write scripts and direct mails for the websites.
Copywriters can be a company employee or they can also be independent contractors known as Freelancer Copywriters for a variety of clients, which works on their own places. But sometimes these free lance copywriters combine with a range of editorial and associated services like positioning and messaging consulting, social media and SEO consulting, developmental editing and design and play the same role promoting the business of a client by their writing skills.
What is the need of copywriting?
In today’s scenario, Google and other search engine is the simplest way to promote business because In recent years technology and marketing is combining to form a new platform for market known as Online Marketing. It is the easiest way, to deliver the product and services to public via promote it on online media like Internet, Social media etc. In general, Online Marketing Requires different method for promotion, It requires some unique and specific promotional material which attracted by the User and Moderators (Search Engines).So, the role of the copywriter is to create a trap for search engines and customers, by writing unique, relevant and well optimized content for a target website and product for online business marketing.
The goal of copywriting is to increase the business of organization or website through online promotion and social media.
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Article Source :
http://www.articleseen.com/Article_Copywriting: Campaign By Idea’s_119541.aspx
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Author Resource :
Gurv is an expert author and writing from many years on various topics. Currently he is sharing information on copywriting
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Keywords :
copywriting,
Category :
Internet Business
:
Site Promotion
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