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Central Reservation System (CRS) has revolutionised the hotel industry

Posted On : Jan-30-2012 | seen (169) times | Article Word Count : 430 |

Before the Internet, tourists depended on mail, telephone or fax to make a hotel reservation. Travel agents did simplify things but also created a hole in pocket of tourists in name of “commission”. Most importantly, agents did not save time and money and limited consumer choice. But now things are different. We have superior technology. And all we need to do is switch on our computers and connect to the Internet and make the booking. Flight, cruises, tours and hotels booking is really easy. The
Before the Internet, tourists depended on mail, telephone or fax to make a hotel reservation. Travel agents did simplify things but also created a hole in pocket of tourists in name of “commission”. Most importantly, agents did not save time and money and limited consumer choice. But now things are different. We have superior technology. And all we need to do is switch on our computers and connect to the Internet and make the booking. Flight, cruises, tours and hotels booking is really easy. There has been a rapid surge in number of travel websites of late. These sites cater all the information and booking facilities that were previously exclusively accessible to travel agents.






Today, all the major hotels and hotel chains have their official websites, where tourists can book reservations. However, customers find it easier to use a global online reservation system to book their reservations. This is because such system provides all the details/prices of hotels at one platform. Otherwise, it becomes very time consuming to go to each and every website and make a booking. And most of the budget hotels or small hotel chains cannot afford spending on their own system and therefore use the services of such global online reservation systems.








Including feeds from central hotel reservation systems ensures customers a huge choice of hotels in the locations they desire. The central reservation system (CRS) feeds rates and availability 24 hours a day, as it mostly feeds in on data from all major hotels and minor hotels around the world throughout the day. Also, the visitor can make sure he/she is getting the best deal, as he can compare, browse or sort the hotels by a host of parameters ranging from price, availability, rating and location. Apart from the easy booking facilities, customers are more aware about their tour. They precisely know where they are going to stay, how the hotel looks like and what other guests at that specific hotel feel like. Hotel reviews from the guests and their feedback adds to the overall advantage.








The CRS ensures everything is live live and sychronized for your hotel. A good quality hotel CRS will ease the task of online distribution. A CRS will distribution key information to online sales channels automatically instead of the hotelier. Are you a hotel entrepreneur and looking to make increased revenue? Have you yet deployed CRS for your hotel, hotel chain? No?

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Category : Business : Business

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