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Benefits of Group Buying
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Posted On :
Aug-27-2011
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Article Word Count :
514
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We can see many marketing methods used by many manufactures for promoting their products. Discounts, coupons and gift certificates are old marketing methods which are commonly used by many people. Effective marketing tools used successfully to promote new products and services are the online methods which are getting more popularity nowadays.
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We can see many marketing methods used by many manufactures for promoting their products. Discounts, coupons and gift certificates are old marketing methods which are commonly used by many people. Effective marketing tools used successfully to promote new products and services are the online methods which are getting more popularity nowadays. Group buying approach on the other hand is also the most popular method which started recent days by many marketing professional companies which can bring more customers to them easily with less effort.
What does group buying mean? Does that mean that you must gather your friends to buy something? No, definitely not. But a minimum purchase must be met to activate the offer. People are banded in order to achieve this minimum and be allocated a certain percentage discount. Typically, each campaign is active only if enough people sign for it, to encourage the sharing of individual offers. If the minimum enrollment is not met, the trade will not occur in this case. Most shopping sites are promoting this method by giving offers such as vacation trip to some cities, excursions, hotel and restaurant discounts, fitness courses, cosmetics and beauty and many more.
There are many advantages of using group buying which are more than disadvantages which are mentioned below:
It is an innovative idea that will drive up the company you own. This method is very much ideal for customers. Encouraged by the group buying discounts, users are likely to become customers. The shopping sites use the subscription to the newsletter group to announce new business quickly.
Great discounts are much appreciated by people. They will be attracted to your brand and ultimately become loyal customers. Potentially, you can earn repeat customers based on your area of activity and the quality of the offer.
Traffic is directed to the company by means of which they receive customers easily. The popularity of these sites growing exponentially. It is also very cheap to make shipping of the products in the group buying process which helps to save money needed for transportation.
Other than advantages there are few disadvantages also we can see in group buying. You are supposed to offer a significant discount on the products. To maintain the flow of clients and the interest, it is a must to offer new promotions regularly which can be stressful for small businesses. Customers are always looking for new deal at the best price.
If we make deep study we can come into the conclusion that the group buying is a fantastic opportunity to start the own business opportunity and prosperity wisely to promote products to attract customers and generally to promote your business. And if you are a beginner and having some satisfied customers, this method of marketing can be very useful because they can bring their friends to buy your products as they are satisfied with your products and services. By this group buying, the person who is referring more persons to buy products will also get some discount which is offered by the company.
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Article Source :
http://www.articleseen.com/Article_Benefits of Group Buying_77254.aspx
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Author Resource :
Vicbuy is China's original and best Group buying tracker website. We list all the daily deals from all your favourite deal web sites so you can save time and money. The Group buying sites and Deal a day phenomena have not only hit china's shores but are now making big splashes.
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Keywords :
Group buying, Group buying sites, Deal a day,
Category :
Business
:
Business
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