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Advertising Jobs in Gulf

Posted On : Sep-28-2010 | seen (601) times | Article Word Count : 618 |

Media and Advertising are the newest sectors in Far East where divisions of Public Relations, Marketing and Sales have come into existence. Get to know advertising job segment and opportunity on different segments.
Advertising is a medium to persuade the targeted audience to buy products and services of a particular brand. There are many approaches and types of advertising but it is a comparatively new industry in Middle East. Gulf countries have just started diversifying their economies by developing sectors related to hospitality, healthcare, technology, education, finance and media. While offering much more than oil and gas jobs in Gulf, employment avenues in the region have multiplied tremendously.

Media and Advertising are the newest sectors in Far East where divisions of Public Relations, Marketing and Sales have come into existence. Each segment functions differentially fulfilling various roles, for example, if media is the tool used for advertising then marketing helps in popularizing the products.

-Some of the media related positions are of media planner, PR manager, media relations specialist, promoters, videographer, communication specialist, TV announcer, photographer, studio manager, celebrity specialist, content designer, graphic designer, subscriptions head, anchors, sound engineers, media buyer, etc.

- Advertising jobs in Gulf are for creative specialists, event project managers, art director, internal and external corporate communication managers, copywriters, traffic manager, account supervisors, illustrators, visualizers, production manager, research manager, media manager among various others.

Advertising can be done through internet, direct or outdoor mediums and even publicity both paid and unpaid. Web based advertising via e-mails & ads, outdoor via digital signages, hoardings & brochures and direct via pamphlets & SMS along with other traditional modes of television, radio and newspapers. This huge industry is now held open in Gulf countries inviting advertising professionals from across the world with relevant skills and experience. Since natives of Middle East are not used to advertising and even the few educated are oblivion to the techniques employed in industry, outsiders are encouraged to join them. Advertising jobs in Dubai are the current favorite with expats for obvious reasons of cosmopolitan culture, freedom of religion and other social benefits.

Jobs in Middle East definitely offer higher salaries to professionals than in their home countries. This is what makes these countries in Gulf appealing while attracting hordes of well trained professionals from across the globe. Advertising is a profession that pays really high to the deserving candidates and it naturally increases all the more in Gulf. Therefore, salary packages of advertising personnel are humungous in the region combined with other benefits. With growing brand awareness and focus on marketing, advertising budgets of leading companies in the region are getting bigger everyday. A whopping rise of 22% has been recorded in the Q1 this year as per research conducted by Pan Arab Research Centre (Parc). According to the report, advertising expenditure had grown by 11% last year as compared to 2008. The budget for online advertising has also seen an upsurge with 5% Arabic internet users in the world. Advertising jobs in Gulf countries are certainly on a rise with such unprecedented wave in the sector.

Those looking for advertising jobs in Gulf need to create good contacts in the region online or otherwise. The best way of grabbing career opportunities in the entire Middle East is through networking since barely 25% of openings are advertised outside the company. Networking not only helps in developing the chances of being referred to employers but also gives an unbiased idea of the professional and general environment in a particular country. One acquires first hand information that helps in avoiding any troubles later as one is already prepared for the change. While personal references or contacts certainly raise the chances of getting employed in the Middle East, other mediums could be newspapers, job portals and company websites.

Article Source : http://www.articleseen.com/Article_Advertising Jobs in Gulf_35165.aspx

Author Resource :
Deepika Bansal writes on behalf of NaukriGulf.com, a leading job portal for jobs in Gulf Region, Jobs in Middle East and
jobs in Saudi Arabia, Middle East jobs. Info Edge foray into the Middle East is an endeavour to provide established client base with services that best meet their international requirements as w

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Category : Business : Careers

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