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A Study on Social Content Creation and Marketing

Posted On : Oct-26-2010 | seen (700) times | Article Word Count : 542 |

Unfortunately, to many people, content creation is still limited to the game of keywords that are used to rank high and draw traffic. But in reality, the ever-growing competition in the market has take the concept of content creation and marketing to a very high level. It now evolves variety of aspects to be pondered upon and a whole array of new widgets and online marketing medium to employed.
Content marketing can do wonders in the game of increasing interest, traffic, and credibility for your company in the market. Especially, on unifying it with social media, the impact is superbly worthwhile. It helps you market as well as build reputation for a company.

Create content that stands out and nothing could possibly stop you from making a name for your company in the really competitive market. When it comes to content creation, a number of opportunities are available to promise repeat business and traffic. Determination, passion and the the ability to identify the type of content your target market is out looking for online, will fetch you truly desirable results since it is not going to do nay good to your content writing services. Do not keep yourself limited to target keyphrases and a 3% keyword saturation percentage or following a specific formula for writing content and instead concentrate to building up your content repertory into something you and your company take pride in.

Creating Engaging Content: Content should not be created with an idea of having some words written on your website. Instead, it should be something truly valuable and relevant to your readers that you feel proud of while sharing it with your family, friends and colleagues. In addition to being purposeful, it should add on to the knowledge of your readers. Try the triple-E concept-educating, engaging and entertaining. If your content has these three aspects then, there's no stopping for it from going viral. The best way to get content written in the apt form is availing content writing services from a sincere team of experts who understand your target market, and requirements.

Content is unlimited. From your blogs, it may stretch to customer testimonials, readers comments, videos, etc. Some of the very interesting and engaging forms of content are widgets like graphics, calculators, badges, quizzes and many more. So, all that you need to have is the determination to be unique, explorer and hardworking.

Own Content that is shareable and visible: Simply putting up content on your blog and twitter account would not do much to you in terms of traffic. That is possible only with giants like Coca Cola, Puma etc. You need to push a little harder and put across content that is worthwhile. If you do not have a knack for writing, employ sincere content writing services. Once you are sure of creating sensible, valuable content, start promoting it. Create contests to gain and maintain attention.

Post traffic, the task of sharing begins. Its is easy these days. You just need to embed sharing buttons to all the popular social networks. Widgets like AddThis.com and AddtoAny.com also work well. Use widgets like re-tweet, email, facebook linking etc to show your readers that your website and content is worth sharing.

Tracking Your Content: The story does not end with your just making your content popular, instead added responsibility of tracking and analyzing the traffic gets added. This is to find out what works best with your content. You may choose to employ Google Analytics and UTM (Urchin Tracking Module) tags to track your content. With Google UTM tags, you can include added information to you the link you create.

Article Source : http://www.articleseen.com/Article_A Study on Social Content Creation and Marketing_39482.aspx

Author Resource :
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