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3 reasons why aerial ads can help boost your company’s visibility and generate buzz
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Posted On :
Nov-15-2011
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Article Word Count :
490
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Advertisers go to great lengths to create publicity for their products to be seen and remembered which two of the important aspects in advertising. The first part of the equation is being seen, these days it is not as easy as it sounds. Commercials are continuously being passed over due to the rise of television recorders, magazines and newspapers are at an all time record low for readership and more and more of us are simply finding others ways to absorb the message. The latest and greatest is
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Advertisers go to great lengths to create publicity for their products to be seen and remembered which two of the important aspects in advertising. The first part of the equation is being seen, these days it is not as easy as it sounds. Commercials are continuously being passed over due to the rise of television recorders, magazines and newspapers are at an all time record low for readership and more and more of us are simply finding others ways to absorb the message. The latest and greatest is always what grabs an audience’s attention, flashy commercials and overpriced celebrity endorsements have fallen in demand as consumers have become more savvy.
Advertisers have turned to clever methods to promote their companies products whether it be through online methods like Twitter and Facebook or outdoor advertising techniques like aerial signs at sporting events and concerts. The goal is to reach a large number of people in a short amount of time at the lowest cost possible.
At a sporting event for instance there may be up to 80,000 people congregated at one time, this substantial diverse group of people offer an opportunity to gain attention and recognition. The various consumers assembled amongst that group will share some common characteristics and present a target group that will associate with the product. Aerial ads provide a cost effective and highly visible alternative to a company’s advertising campaign.
If someone told you that there was an affordable methods to reach tens of thousands of consumers at once you would most likely be interested. Here a few reasons why advertisers should try to broaden their horizons and expand their ad campaigns to include aerial marketing. Aviad, aviad.com, is one of a few pioneering companies in the industry and a good place to start if interested in the possibilities.
1. Having an advertisement in the sky assures that the message is being portrayed without any other competition or clutter from any other advertisement. This allows for complete focus and attention on your product.
2. The certainty that people will look up at the ad affords comfort in knowing your message is being viewed, whereas in a print or media campaign the fact is that there are no guarantees that a consumer stopped to watch or read it. When flying ads are utilized at sporting events or concerts the crowd is already assembled and engaged therefore creating a willing and captive audience for a moment.
3. The memory will last longer in the minds of the consumers and leave a lasting memory with the product and the consumer. The nature of the advertisement generates buzz amongst the crowd simply because of the uniqueness of the method the ad is delivered.
For business large or small there are options that will fit most budgets and meet the needs desired. Get your product seen and get business in the door.
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Article Source :
http://www.articleseen.com/Article_3 reasons why aerial ads can help boost your company’s visibility and generate buzz_104304.aspx
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Author Resource :
For more information visit Aerial ads
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Keywords :
Aerial ads ,
Category :
Business
:
Business
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