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phoenix,
arizona,
United States of America, AR, arizona,
85043, 546-456-4564 x5
Radio Advertising Advertising on radio presents many advantages and rewards. Reaching your desired audience is more precise with radio than with other direct response advertising mediums. Predictability of target audiences is largely due to the fact that the 13,000 radio stations in the U.S. are grouped into formats. Advertising in radio, therefore, is an extremely efficient way to reach your customer. Arbitron rating system shows stable listening patterns on the radio, in spite of all of the new media. According to Arbitron’s American Radio Listening Trends report, 94% of the U.S. population over 12 years old listens to the radio in their car or at home. We have relationships with thousands of those radio stations around the country that give us a prioritized look at response rates. And there are studies that specifically profile listeners in each format.
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